Google Keyword & Search Engine Optimization Tools
When trying to optimize a website for higher Search Engine Rankings or working with a Pay Per Click campaign there are several invaluable tools every business needs. The Google Search Based Keyword Tool is an online application developed by Google providing worldwide or regional reporting on specific search terms, week-to-week numeric values of search volumes, Pay Per Click (PPC) competition and budgeting which integrates with existing Google AdWords PPC accounts and much more…and it’s free!
The official Google explanation of the service ‘What is the Search-based keyword tool’ is:
The Search-based Keyword Tool generates keyword and landing page ideas highly relevant and specific to your website. In doing so, the tool helps you identify additional advertising opportunities that aren’t currently being used in your AdWords ad campaigns. The tool goes one step further by tailoring the keywords and other data (such as the amount of competition for the keyword, the suggested bid, and more) based on your language or country/territory settings.
Based on your URLs, the Search-based Keyword Tool displays a list of relevant user queries that have occurred on Google.com (and on other Google search properties, such as google.co.uk) with some frequency over the past year; these suggestions can be found under the Keywords tab, in the New keywords related to (site) section. In the Keywords related to your search section, you can see a broad list of keyword ideas that are also relevant, but aren’t necessarily based on your site.
The keywords are also organized by category. Click any category to expand and view its subcategories. If applicable, you’ll also see the keywords organized by brand names.
Important note: We can’t guarantee that these keyword suggestions will improve your campaign performance. Additionally, we reserve the right to disapprove any keywords you add to your campaigns. You’re responsible for the keywords you select and for ensuring that your use of the keywords doesn’t violate any applicable laws or our Terms of Service.
Try it out or ask your Internet Marketing Provider if they are using this invaluable tool
Robert ‘Dot Com’ Jackson
Internet & Technology Expert
www.InternetBuilderConsulting.com – Building Better Websites and Online Solutions since 1995
Office 816-842-7774